caffeintating your marketing strategy

Meet the Founder

I'm Jody Perez, the founder of Unfinished Coffee. Before starting my agency, I developed brands for technology and cybersecurity startups in the B2B space from the ground up.

It all started when I joined a cybersecurity startup as employee number 3, where I led the brand and marketing efforts from the beginning. I helped shape the company’s identity, voice, and go-to-market strategy, work that played a key role in its growth followed by $250M acquisition by a major technology brand.

I’ve always been passionate about helping businesses grow, and I realized that my skills in creating impactful marketing strategies could help startups elevate their presence. This led me to launch my agency, where I focus on social media management, brand development, and content creation.

The best part? Getting in the trenches with my clients and watching a good strategy turn into real growth (and brag-worthy results). Think of me as the marketing firefighter, ready to hose down chaos and spark growth at the same time.

Who we are

At Unfinished Coffee, we help founders turn ideas into bold brands.

We’re a brand development and social media agency built for technology and security startups, the kinds of companies solving big problems but moving too fast to press pause on branding. While you focus on building, scaling, and innovating, we make sure your brand keeps up.

From foundational messaging and visual identity to content strategy and social media execution, we develop clear, compelling brands that resonate with customers, attract talent, and position you as a leader in your space.

Because startups move fast, and finishing your coffee while it’s hot is hard enough. We’re here to take branding off your plate so you can stay focused on what matters most to your brand.

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